Hi, I am

Anna

About Me

Master of Science in Business Analytics candidate

Hi there! My name is Phuong and I go by Anna. I am originally from Vietnam. I graduated with a Bachelor’s degree in Business Administration (Finance major) from the University of Massachusetts, Amherst in December 2022. A few months before my graduation, I worked as a business analyst at Wayfair, an e-commerce company in Boston, for almost a year. In this role, I saw firsthand the power of leveraging my technical skills to inform profitable business strategies and building tools to improve inefficient business processes.


I moved forward to transition into data science by pursuing graduate studies at University of Washington, Seattle. I am currently working with Tableau company on a capstone project, as part of the masters program, to utilize analytics to optimize strategies within their digital marketing domain.

M.S. Business Analytics

@ UW Seattle

BBA Finance @ UMass Amherst

Analytics Consultant

(capstone project)

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September 2019

January 2022

August

January 2023

June

March

June 2024

Business Analyst @ Wayfair

DataCamp Certified Data Scientist

Google Certified Business Intelligence Professional

IBM Certified Business Intelligence

Data projects development

Projects

DATA ANALYTICS & VISUALIZATION

  • ETL Pipeline
  • Dashboard Visualization
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  • Data Modeling
  • Analytics & Visualization
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Statistics & DATA SCIENCE

  • Customer Segmentation
  • Decision Tree Clustering
  • Statistical Analysis


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Sales Prediction Models

for Retail Company

  • Exploratory Data Analysis
  • Feature Engineering
  • XGBoost Model
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  • LASSO Regularization
  • Time Series Forecasting
  • Decision Tree Regression
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Biography

EDucation

University of Massachusetts, Amherst

September 2019 - January 2023

Bachelor of Business Administration in Finance

Certificate in Data Analytics

Achievement:

  • GPA: 3.92/4.0
  • Dean’s List Honors all 6 semesters
  • Chancellor’s Award (merit-based scholarship)

University of Washington, Seattle

June 2023 - June 2024

Master of Science in Business Analytics

professional EXPERIENCE

Close-up of web analytics dashboard
Pricing strategy sign written in a notepad.

Business Analyst Co-op

Boston, MA | January - August 2022

Business analyst on B2B Pricing & Profit Management team.

  • Identified growth opportunities for promotion programs by analyzing data of millions of products and communicating insights to senior leadership.
  • Improved inefficient reporting processes by developing data pipelines and building executive dashboards.

Tools:

  • SQL in Google BigQuery, MS SQL Server, Google Cloud Platform
  • Data Visualization in Looker, Google Data Studio
  • Google Suite: Excel/Sheets, Word, Powerpoint/Slides

Investment Research & Data Analytics Externship

New York, NY | January - March 2022

  • Conducted comprehensive market research in healthcare. Collected, analyzed, and visualized market data to generate insights on market dynamics.
  • Created a pipeline of 50+ potential investments and recommended top 5 deals matching investment thesis.

Tools: Excel, PowerPoint


TECHNOLOGIES

MySQL an Open-Source Relational Database Management System

Extracurricular Activities

I take initiatives and ownership of different work of interests. Back in Vietnam, I used to lead different teams and projects at a non-profit organization to create educational opportunities for hundreds of disadvantaged children.

Sugar Vietnam (NPO)

Executive Board Member

2017-2018

A nonprofit organization aiming to help disadvantaged children from several orphanages integrate into the community and to help student participants understand the value of volunteering.

I acted as a board member to oversee 7 annual projects, manage external relationships with domestic/international partners and sponsors, seek funding as well as maintain financial records of the organization.

Sugar Championship project

Co-founder & Mentor

2019-2021

In 2019, I and my friend founded a project to host a soccer competition among local orphans and students and to attract scholarship funds for disadvantaged children. We successfully led a team of 10 to launch the project in Ho Chi Minh city.

In 2021, we continued with the second season. I advised and drove work alignment within a team of 20 to raise the scholarship fund and organize fundraising activities of $10,000 that created educational opportunities for ~70 disadvantaged children in 2021-2022 academic year.

myself

myself

More about

Friends is a part of my life. I started watching Friends at 16 when I wanted to polish my English speaking skills. Now they all have become my “friends”.

I’m a Swiftie! Speak Now is my favorite album. I missed the chance to the Eras Tour, but I do stream the tour every day now.

If I were not in data analytics, I think another wild path I would pursue is being a painter! This painting is from one of the many times I seek creativity and ideation from art.